Department
Communications Director
Organizational Structure, Staff & Job Descriptions
The Communications Director is responsible for developing and implementing all internal and external communications for UnityReach Global. This department manages branding, public relations, media, marketing, social media, website content, photography, videography, donor communications, publications, and storytelling to ensure that the mission, vision, and impact of UnityReach Global are communicated professionally and consistently.
The Communications Director works closely with the Executive Director, Mission Director, Development Department, Volunteer Department, and all ministry leaders.
Organizational structure
Executive Director
Reporting line
Mission Director
Communications Director
Department head
Deputy Communications Director
Public Relations Manager
Marketing & Branding Manager
Digital Media Manager
Website Manager
Social Media Manager
Graphic Design Manager
Photography Manager
Videography Manager
Content & Publications Manager
Donor Communications Manager
Email Marketing Coordinator
Media Relations Coordinator
Live Production Manager
Translation & Multilingual Communications Manager
Print & Publications Coordinator
Communications Technology Coordinator
Communications Administrative Assistant
Positions and job descriptions31 of 31 roles
Communications Department KPIs
- The Communications Department will measure success by:
- Growth in website traffic
- Growth in social media followers and engagement
- Volunteer registration conversions
- Donation campaign performance
- Media coverage secured
- Brand consistency across all platforms
- Timely publication of newsletters and reports
- Response time to public inquiries
- Quality and quantity of photos and videos produced
- Donor communication satisfaction
- Website uptime and performance
- Multilingual content published on schedule
Recommended Communications Team (100–200 Volunteer Mission)
- Position
- Recommended Number
- Communications Director
- 1
- Deputy Communications Director
- 1
- Public Relations Manager
- 1
- Public Relations Specialists
- 2
- Marketing & Branding Manager
- 1
- Marketing Specialists
- 2
- Digital Media Manager
- 1
- Website Manager
- 1
- Web Developers
- 2
- Social Media Manager
- 1
- Social Media Specialists
- 3
- Graphic Design Manager
- 1
- Graphic Designers
- 3
- Photography Manager
- 1
- Photographers
- 3–4
- Videography Manager
- 1
- Videographers
- 3
- Video Editors
- 2
- Content & Publications Manager
- 1
- Content Writers
- 3
- Editors
- 2
- Donor Communications Manager
- 1
- Donor Relations Specialists
- 2
- Email Marketing Coordinator
- 1
- Media Relations Coordinator
- 1
- Live Production Manager
- 1
- Audio/Video Technicians
- 3
- Translation & Multilingual Communications Manager
- 1
- Translators (English, French, Spanish, Haitian Creole)
- 4–8
- Print & Publications Coordinator
- 1
- Communications Technology Coordinator
- 1
- Administrative Assistant
- 1
Core Responsibilities
- Before the Mission
- Develop annual marketing and communications plans
- Launch volunteer recruitment campaigns
- Produce sponsorship and fundraising materials
- Update the website and donation platform
- Coordinate press outreach and media partnerships
- Create multilingual promotional content
- During the Mission
- Provide daily mission updates
- Capture photos and videos of outreach activities
- Produce social media content and livestreams
- Coordinate media interviews
- Share donor impact stories
- Support all departments with communication needs
- After the Mission
- Publish the mission impact report
- Send donor thank-you messages and updates
- Produce a documentary and highlight videos
- Archive photos and videos
- Evaluate campaign performance
- Maintain ongoing communication with volunteers, donors, partners, and supporters
- This structure creates a Communications Department of approximately 45–60 staff and volunteers, capable of supporting a large international humanitarian mission while maintaining a professional public presence, engaging donors and volunteers, and documenting the mission's impact across multiple platforms and languages
Positions listed here describe service roles for the Cap-Haïtien mission. Openings are filled through the volunteer application process and are subject to leadership approval.
